← Back to Work With Me
Prism Audit™

Measure what stories are doing.

"Is our content doing what we think it’s doing?"

The Prism Audit™ is a research-driven diagnostic that shows organizations how their media actually works: whether who creates it is balanced, whether who appears in it is accurately portrayed, what who it reaches actually thinks and feels about the work — and what it produces in terms of social impact.

Every audit begins with a calibration conversation — and ends with a report, and a healthier practice of questioning.

What problem I solve
Why aren’t our campaigns connecting with the communities we serve?
Our representation has been questioned — how do we respond with evidence, not opinion?
Our board and funders ask for proof. What can we actually show them?
How do we build trust with diverse and binational audiences?
What I do

Calibration

We define your question and decide which of the six dimensions carry the most weight for your organization — depth where it matters, a panoramic scan everywhere else.

The Diagnosis

Evidence is gathered dimension by dimension, and your organization receives a clear scorecard showing where it stands on each one — from blind spot to fully integrated.

The Prism Report™

Findings, prioritized recommendations, improvement roadmaps, an executive briefing — and a New Questions section, because every answer opens the next one.

What you'll receive

○ The Prism Report™    ○ A clear picture of what’s working    ○ Prioritized recommendations    ○ New questions worth pursuing

◇ Powered by the analytical mode of The Prism.  ·  Download our Capability Statement (PDF) →

Experience
20+years in storytelling and audience research
PhD (c)doctoral research on media, migration & representation
US–Latamworking across both markets, in both languages
Workshop on media & human-rights narratives — CNDH, Mexico

Let’s start writing a story together.

What story are you trying to get right?

← Back to Work With Me